About
Raised in a multicultural household in Edison, New Jersey, Maryam Simpson grew up surrounded by education, creativity, and a strong sense of community. The daughter of a civil engineer and a high school English teacher, she developed an early appreciation for both structure and storytelling—often creating homemade magazines and digital collages long before pursuing marketing professionally. Maryam believes marketing begins with empathy. Her philosophy centers on understanding people deeply enough to tell stories that resonate and inspire action. This mindset guides her work across digital channels, where she strives to balance authentic messaging with clear, measurable results. In addition to her professional work, she mentors early-career marketers through online communities and LinkedIn groups, sharing insights on career growth and ethical marketing practices. Outside of work, Maryam lives in Hoboken, New Jersey, where she enjoys the blend of neighborhood charm and proximity to New York City. She is an avid traveler and amateur photographer, documenting city life and nature escapes through her travel blog, The Urban Lens. She also volunteers with Girls Who Code New Jersey and Habitat for Humanity Hudson County, supporting digital literacy and community development initiatives. Grounded, curious, and purpose-driven, Maryam continues to shape her career around meaningful work—using marketing as a tool to connect brands with people in thoughtful, human-centered ways.
